Brooklyn Fashion + Design Accelerator

As part of our ongoing quest to educate our growing fashion community, we ask a tech-based company to come in monthly and talk shop. From 3D prototyping to virtual draping, tools for tracking and storytelling to bio materials grown in Brooklyn labs, our speakers are engineered to inspire you with all the latest and greatest in tech.

Our July Tech Tuesday is featuring a new company at the intersection of fashion and technology: Etology.

With the rapid growth of intelligent assets and the internet of things, the introduction of smart products has the potential to facilitate a sustainable and circular economy. Information technology has the potential to move us beyond product lifecycle management, to product self-management, where objects can communicate and direct their own path through the circular economy.

Smart products can trigger specific information on what to do when it reaches its end-of-life, including how to recycle, up-cycle, disassemble, remanufacture, sell or exchange. To enable the sustainable performance of intelligent assets, Etology correlates a product’s unique identification number with information essential to optimizing a product lifecycle. By using item level tags to sort apparel and textiles at the end of their lives, Etology enables the cascade of each type of textile to more suitable and higher-value applications than is the case today.

RSVP below to learn more and attend this sure to be educational Tech Tuesday!

Refreshments provided by Tiger Beer: