Loading Events

« All Events + Workshops

  • This event has passed.

CLASS: Turning an idea into a Business

$405 | 2 sessions | .6 C.E.U.s

This course is your opportunity to discover if your design idea could be a viable creative business. Through lectures and group activities, you’ll be introduced to research tools, business strategy and principals to develop a successful design focused business. Using this information you’ll create a business model for your idea and understand why and how your idea could be a viable business.

What you’ll learn: Introduction to business models, case studies of business strategies, critical decision making, developing markets, building profits, forecasting trends and understanding how business trends impact the design entrepreneur. Classes held at our Pratt Manhattan location unless otherwise noted.

This is part of our Certificate in Design Entrepreneurship program and can be taken individually or as part of the program.


THUR 6:30-9:20PM; 2 SESSIONS OCT 20 & 27

Instructor: Kristina Dury

KristinaDruryKristina Drury is a social entrepreneur, designer, and educator. Her mission-driven firm, TYTHEdesign, uses the lens of design and strategy to support social good organizations develop creative solutions, build their capacity and enhance their impact. Under her leadership TYTHE has increased the community impact of over 75 local and global social good organizations including the NYC Dept. of Education, Citi Community Development, The Earth Institute and CA State Library System.

Prior to starting TYTHEdesign, Kristina co-led the nonprofit Project H Design, a charitable organization focused on design for social change. Her diverse background includes work in corporate social responsibility, education, social innovation, industrial design, and architecture. She holds a Masters in Industrial Design from Pratt Institute and a Bachelors of Science in Architecture from McGill University.

Kristina’s work and publications have taken root around the globe. Most recently, she has been recognized as an Innovation Expert for UNDP and selected to present at Clinton Global Initiative University’s annual conference. She has also been honored by numerous organizations, including the Victor J. Papanek Social Design Awards, the Core 77 Awards, Pratt Institute, and identified as an Agent of Change. Kristina has been a featured speaker at The Cooper Hewitt, Harvard and Columbia.


Thursday, October 20, 2016
6:30 pm - 9:20 pm
Event Category: