NOORISM is an upcycle brand focused on taking apart old jeans and using the pieces to create new items of clothing and accessories. NOORISM clothing and accessories are all unique and slightly different since each old pair of jeans has its own individual story to tell.
Noor Zakka graduated from F.I.T. with a BFA in Fashion Design and a specialization in tailoring. After graduating, she worked for Zac Posen, Tahari ASL and Ellen Tracy. She stepped away from the fashion industry when her second son was born and took time to reflect and gain perspective. She founded NOORISM in 2015 in order to stay in the fashion industry, but in a way that better reflected her personal values and to make a positive impact.